We live in a world of digitization which has paved way for performing trade online via e-commerce websites. Magento is a great web solution for establishing a successful e-commerce set-up. It provides a wide range of lucrative features which enable the owner to effectively capture the market and drive traffic in order to boost sales. With incessant developments taking place, it undoubtedly stands tall as one of the best platforms for online retailers and any Magento development company will certainly have an upper hand over its competitors.
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| Magento Development Company |
Here are 7 effective Magento web development trends for e-commerce that you should know.
1) Employing More Negative Space:
While a web design serves as a vital conversion factor for all websites, it is vital to note that loading it with unnecessary and redundant elements will not help with the purpose. It is thus not advised to use the entire space available for adding features. Importance should be given to blank space as well. It improves the aesthetics of the page and prevents customers from feeling bombarded with a clutter of information. Moreover, this strategy tends to improve user experience by allowing them to conveniently digest the content available on your Magento e-commerce website.
2) Captivating Call-to-action Buttons:
It is observed that over 90% of the e-commerce website visitors read the CTA. Placing an interactive and attractive button to proceed with purchase is key to nudge customers to buy products from your Magento e-commerce website. It has to be in line with the primary design and colors used on the website. Customizing these buttons to suit your web design, you could augment conversion rates. An expert Magento development company is usually keen about the smallest of things that can have a positive impact on your e-commerce website because such subtle nuances can potentially set you apart from your competitors and have your venture converting more.
3) Responsive Grid Layout:
Responsive designs cater to different screen sizes. They easily adjust to all smartphones, tablets, laptops and desktops alike. A grid layout provides a smooth interface of customers to navigate through various items comfortably without any hassle. It’s perfect for responsive design because it seamlessly adapts to all devices and caters to enhancing the user experience for better engagement by offering a neat and naturally uninterrupted outlook. A Magento e-commerce website would certainly go miles with this one equipped.
4) Customized Illustrations:
Using unique and creative images to depict clearly what you want to express is important as it could possibly be the gamechanger your e-commerce website needs to gain a competitive edge. Pictures with custom-drawn illustrations tend to speak a lot more effectively to viewers and more often than not lead them to make potential purchases. This way, you can add more value to visual elements on your e-commerce website to make them appear more eloquent and engaging. Seeking help from an experienced Magento development company is a good idea if you would like some assistance.
5) Material Design:
This is another choice of web design that is widely used to provide the exemplary user experience. Having all elements adjusted to abide by the principles of material design, it is quite possible to escalate engagement rates in view of the efficient interface that is ultimately enabled. Your items are showcased and listed in a lucid way that is quite alluring and appealing to customers. It is a good idea to seek professional aid from a Magento development company if you need any assistance in improving the quality of your e-commerce site.
6) Parallax Scrolling:
It is an amazing technique in computer graphics that have background images scroll down or up slower than foreground images for providing a uniquely immersive virtual experience to the user. This tremendously impacts visualization and promotes customer retention as a result of its effects. Magento incorporates this feature into its platform to provide you with its perks. It’s a great way of having the customer’s interests piqued, paving way for the exploration of your e-commerce website and eventually leading to potential conversions along the way.
7) Bold Fonts:
Highlighting important pieces of information with bolded font has been observed to work brilliantly in recent years. Many Magento developers have used this strategy for drawing more attention wherever required. Likewise, bold colors and gradients are also being employed to bring about similar effects. A professional Magento development company will make sure that it is done in such a way that it blends with the web design of your Magento e-commerce website and maintains coherence with it.
These are the rising Magento trends that you should absolutely consider incorporating into your e-commerce for maximizing returns this year! If you are looking for a Magento e-commerce development company in Singapore, get in touch with Openwave! Our supreme arsenal of experts provides exclusive solutions to have your venture fly sky-high! Contact us for more information.
