Is Your Website Geared Up For This Holiday Season?

Families are going to go on shopping sprees, kids are going to hunt candy, and this holiday is going to be packed with fun. Today, we have gone digital with most of our ventures; ecommerce has taken shopping online; we watch movies online, read books online, etc. In this digital world, a website is what defines businesses. When every other person is using a smartphone or a computer throughout their day, the best way to catch their attention and bring them to your venture is through a website!

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Is your website optimized for this holiday? Here are 4 steps to follow:

1) Rework The Shopping Cart: When there is an incredible inflow of customers, it goes without question that the website's shopping cart has to be impeccable. Ensure it is ready to handle a number of customers. Users typically expect a smooth and personalized transactional experience. The products should be easy to purchase, with a variety of payment options and a secure checkout.

2) Secure The Site: A security certificate should be the first thing you get for your website. There always exists a scare of getting hacked! When running a website that brings in thousands of customers, protecting their data and securing their payments should be the first priority. Get a proper payment portal made, and ensure the site is secure overall.

3) Keep Out Lag: Often times during sales, ecommerce websites freeze due to the huge traffic generated by customers everywhere. When an iPhone is sold for 50% off, it is obvious that a lot of people will try to get it. Your website should be ready to hold the heavy flow of customers. If there's even a hint of lag, chances are high that you will lose a customer!

4) Offer Holiday Incentives: Holidays are the time for celebrations, and for a customer, discounted rates and extra goodies are the celebrations! Make sure you offer terrific discounts, while also taking home some profits. Competition is heavy today, and every other business will try to price more aggressively than the other.

Hire the right website development company in Singapore; with a good team assisting you, you will have a terrific website ready to roll, and reel in a tremendous crowd! Call Openwave today and avail our expert Web Development Services. With our developers by your side, your website will take to the skies!

Catch 2019 Web Development Trends Now Before You Lose

The field of web development is rapidly growing and highly competitive. Creating attractive and minimalistic web designs is very challenging. Stagnating out-dated designs affect your business negatively in the long-term. Moving with trends is a practical way of building your engagement rates and keeps you updated. Use every opportunity you get to explore new layouts and improved functionalities of your website.

For now, we have listed 4 web development trends you need to seize in 2019.

1) One-page Websites: 

It has been a couple of years before these websites started trending. According to data, it's observed that many users buy products or services due to the captivating animation and design of content in a single page. People like creativity. Any work worthy of appreciation, subconsciously nudges them to take that extra step and make the purchase.

2) Long Reads:

They have brought a new flavor for avid readers. Again, employing animation and design is a key factor. People are not interested in reading just the text. They want to visualize what they’re reading. Add images and icons to enhance the reading process. Use simple text. The visuals will take care of the rest.

3) Typography:

There were times when fonts were quite neglected and their innovation slow in pace. But people eventually realized that creative fonts do attract attention and so, more focus was given. Now there are an incredible number of fonts available. While using several fonts is not good for a website, a couple or a handful can be used to do a good job.

4) Markup:

In this style, objects in the website are found scattered, yet uniquely in order. Not much content is thrown at you. Rather, you have less words and numbers placed in a way that is attractive, supported by immersive visuals. It's highly minimalistic and easily earns appeal.

Trends may come and trends may go. Timely adaptation is required to stay in the game and receive attention. However, if you are interested in taking the game to the next level, contact Openwave - the best web development company in Singapore. Get a free quote for our world-class web solutions, today!

4 Reasons Why Your Business Site Has To Be Mobile-Friendly

How rare it is to spot a person outside without a smartphone! Today, in 2018, smartphones have become every man, woman and child's best friend. From playing games to booking shows, to reserving dinners - you can do almost anything with a mobile. Shopping, especially, has risen to a new level! With m-commerce here, mobiles are as good, as or even better than actual shops. The real market is out there, inside the smartphone, and with competition stifling, you can't afford to miss out on them.

Here are 4 reasons why your website should be mobile-friendly:

1) Increasing Number of Mobile Users: Almost 60% of the world today uses a smartphone, and the same numbers prefer mobiles over computers. This means, having a website isn't enough anymore! Your site has to look and function efficiently when accessed through a phone. A good-looking mobile site will reach out to the bigger audience that exists in the mobile-world.

2) Social Media Boom: There was a time when users spent hours sitting in front of their computers just to go through their FaceBook newsfeed. Today this action can be completed from anywhere - on a metro, in a mall, or even on a beach! All thanks to mobile phones. With a mobile-friendly site, your customers will be able to share on various social media, thereby increasing the conversion rate for your business.

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3) The Daily Shopper's Need: Imagine you're outside and you see someone wearing a gorgeous scarf, what's your first move? You Google it to find product details on the only device you carry - a smartphone! Hardcore shoppers spend hours on their smartphones, searching for discounts, offers and deals. A mobile-friendly site helps you connect with a hungry customer.

4) Shopping Ratios: Studies show that the mobile-friendly nature of a website acts as a governing factor for several visitors. If your website is slow, cluttered and not fit to a phone screen, users are likely to never come back! And the last thing you need is Zero disappointed customers.

Ecommerce is making waves across all industries today - from fashion to food, the world is in your palms. Make your business website mobile-friendly, and watch the customer growth! Call Openwave - the Best Web and Mobile App Development Company, and get an amazing website made! Take your venture to the skies, partner up with us.