Why Website Speed is Important?

How frustrating it would be if the page you have landed on doesn't load quickly? Is website speed an important criterion to consider?

Did you know? Website speed can directly affect your conversion rate! If website speed is not in your priority list then, be sure to make it your top priority. The speed and performance of your website are equally important just as content, design, navigation, and optimization.

Website Speed Optimization Services in Singapore

Users prefer referring to a fast-loading website page rather than waiting for your page to show up. Can the website speed be increased? Fortunately, yes!

Before diving into how you can increase the website speed, let's first know why website speed is more crucial.

Main Reasons To Take Website Speed Into Account

1. First Impression Is The Best Impression

The speed and performance of the website is the first impression you make to the users. According to recent research, mobile users tend to leave the website, if it loads slowly.

To make your website more professional and reliable, work on your website speed.

2. Increased Traffic Rate

There can be a number of ways to increase your website traffic. One of the most important ways to increase your traffic rate is by working on the speed of your site. Google has specialized search engines to focus on website speed.

3. We live in a fast-paced world!

People are busy and hurry in this lightning-paced world. A statistics reveals there are 47% of people who can't wait for more than two seconds for a page to load!

4. Slow Website, Lesser Conversion Rate

Slow website speed makes users abandon your page. Amazon, being one of the leading global company has calculated for one second of the webpage load slowdown, Amazon would lose $1.6 billion in revenue annually.

Most-Effective Ways To Improve Website Speed

To stand out from the crowd, you have to focus on user experience. On the other hand to improve your user experience you got to improve the speed and performance of your website.

Luckily, we can improve website speed using many methods. We have listed the most crucial factors to improve speed.

• Compress The Image and Video Size - You can optimize your website by reducing the file size of images and videos being used to improve website speed. Make sure not to compromise on the visual quality.

• Limit Plug-ins and Redirect Links -  Remove unnecessary plug-ins and redirect links as it can reduce your website's performance.

• Clean Up Your Database - Constantly clean up your drafts and unwanted database to improve website performance.

Be it a mobile phone, laptop, or desktop users expect faster-loading speed. Speed and performance of your website can directly affect your website ranking. Build trust in website users by lowering the website loading time.

Know US Better! Openwave is one of the leading website development companies in Singapore. We provide website speed optimization services to improve your website speed that can bring a higher conversion rate.