5 Sure Shot Ways of Developing an Extraordinary Mobile App Design

In the world of mobile app development, nothing heralds greater importance than the UI/UX design. Getting the app design right is crucial as it plays a significant role in retaining customers. While each mobile application is unique in its own respect, success eludes applications that do not offer a simple and intuitive UI. 

So, how can developers ensure that their apps offer the best user experience? Paying attention to the following tips can be of great help:

Use Standardized Elements: Critical app elements such as buttons, icons, and symbols are usually maintained the same across all applications. This helps users familiarize with the application without any hassle. 

Embrace Symmetry and Uniformity: The human eye loves symmetry and has an easier time looking at things that are in order. Maintain uniformity in color, font, and graphics throughout the application wherever possible.

Intuitive Animations: The transition between pages should incorporate animations that are subtle and intuitive. Providing a haptic feedback and smooth animations can help improve the user experience and make it easy to move between multiple windows.

App Speed: Consumers are highly intolerant of apps that face snags during loading. Build apps that work flawlessly and have a low memory footprint. This can help you retain the user interest in your app and ensure that the number of uninstalls are low.

Keep it Simple: The attention span of an average app user is very low. Unless you bring the desired product in front of your user in less than 8 seconds, you are likely to lose customers. Hence, ensure that the loading times are fast. Also, optimize your app in such a way that any page is less than four taps away from the home screen.

Hiring expert assistance can be of great help when trying to develop the optimum user experience design. Get in touch with Openwave, the best app designer in Singapore and build an app with an engaging user experience.

Building a Mobile App? Here are Your Options

It’s become a necessity for a business to own a mobile app these days. Customers expect it of them and not having one can hurt a business’ reputation. If you’re thinking of building a mobile app, there are a lot of options available. You can choose to create a native app, a web app or a hybrid app. You can also decide to develop in-house or outsource the development to a company.

So which option is the best and how should you develop your app? Here's a simple explanation of all your choices:

Three Main App Types
    You can either choose to build native/cross-platform, web or a hybrid application. Each type has its perks and drawbacks:

Native/cross-platform apps:

• Native development refers to building a product for a single platform – like Android or iOS. Cross-platform, on the other hand, relates to making a product that works on some platforms. Native apps are expensive to build but perform better than cross-platform ones. 

Web apps:

• Web apps are cost-effective and work on some platforms, including desktops and mobile devices. Using a framework like .NET, you can build them quickly. The drawback is that they don’t work offline. 

Hybrid apps:

• Hybrid apps are web apps that are built with a native platform structure that lets them access all the perks of a single OS. They combine the best of both worlds (and also the worst).

In-House vs. Outsourcing

So how do you build an application? Here are some options:

In-house development: You can create an in-house team and attempt to plan, develop and market the product yourself. You’ll get full control over the project, but experts estimate that developing in-house can cost up to four times more and take three times as long as getting someone experienced to do it for you.

Outsourcing: If you outsource the project, you don’t have to pay for infrastructure. You also get full long-term support for the project – including development, marketing, upgrades, and testing/troubleshooting.

What kind of application should you build and how should you develop it? It depends on your requirements and long-term goals. Our Openwave Computing Pvt Limited recommend you consult with us for best results.

How Can You Build Useful, Engaging and Successful Mobile Apps?

The smart phone revolution is still going strong if you go by the latest data - by 2020, it’s estimated that over 400 billion apps will be downloaded each year. Businesses from around the globe are hiring developers to help craft mobile apps to connect better with their customers, provide useful services to them, as well as to improve revenue generation.

Are you wondering how your organization could entered into mobile application development? Here are some Google-approved techniques that will enable you to do so:

• Get acquainted with micro-moments
• Focus on the core function 
• Help users get around fast
• Provide personalized recommendations
• Create user-friendly forms 

Get acquainted with micro-moments

Google has done a ton of research on how consumer behavior is shaped by micro-moments in our daily lives. This understanding, when applied to mobile apps, can lead to exceptional results. Only brands that manage to satisfy consumers during a micro-moment will survive long-term.

Focus on the core function 

Users want what they want – and they want it right now (or yesterday). The sole purpose of your application must be to provide a useful service as quickly as possible. That’s why you should focus on the core function of the application and give secondary priority to everything else.

Help users get around fast

Users will often be moving while accessing your offering, which can hamper browsing. Mobile phones also have small screens, which makes getting around them difficult. It’s important that your application uses the latest best design practices – like minimalist and grid-based design – to help users get around fast. Implementing a useful search feature can also help.

Provide personalized recommendations

The more personal your application gets, the more useful it becomes to the user. With the help of machine learning (or AI technology), your product will be able to provide users with personalized recommendations, based on their history/preferences.

Create user-friendly forms 

Typing on a mobile screen is a bother. If your product contains a form, make sure it’s user-friendly as well as small (take a look at examples provided by the most popular apps in stores). Also, give them the option of transitioning to a PC to finish the process.

Your application will only be as good as the developers who’re working on it. For best results, hire developers of our Openwave to built your dozens of expected apps in both Android and iOS in the past.

Mobile Marketing Statistics Indicate how 2017 is the Perfect Time to Advertise with Apps

A report by Nielson says that the number of mobile ads on target last year were 60 percent. That means that out of every 100 ads released on mobile devices, 60 were viewed by people who had high chances of being converted into paying customers. With the number of mobile users through the roof, companies from around the world are turning to the mobile advertising – especially via apps – in an attempt to boost brand recognition and grow revenues. Mobile Ad Campaigns Targeted at a Younger Crowd are Succeeding

The report tells us that ad campaigns that were directed at people between 18 and 34 and 25 to 44 years of age were more successful as compared to desktop campaigns targeted at the same 

age groups. 

This report - and general trends - indicates that the younger generation (with a high purchasing power) is amenable to receiving ads via their phones and is also eager to make purchases from them.

Why Should You Advertise Via an App? Many businesses are creating custom apps that they are using as an advertising medium. Here are some reasons why you should advertise with one:

• Ease of access: Advertisements can follow people wherever they go. It is easy for marketers to target on-the-go customers and not have to wait for them to log on to the net.
• Vast potential market: There will be over 3 billion people using phones by the year 2020. In fact, the number of phones in the world is already higher than the number of PCs. If you want to find more customers, smartphones represent perhaps the best medium out there.
• Real-time medium: It’s a perfect medium to promote instant discounts (flash sales) and to offer location-based services. When a person is in a section of a store, for example, you can offer them a discount.
• Low cost: It doesn’t cost a lot to offer personalized ads on applications, as compared to placing ads on social media, on TV, or in the papers. 

Are you considering building a custom app for your business? You can hire dedicated mobile app developers in Singapore to make you one at affordable prices.  

Simple Steps to Making a Wildly Successful Mobile App

The number of mobile users worldwide is growing daily – experts estimate that over 3 billion people will be using smartphones by the end of 2020. Businesses and individuals worldwide are attempting to take advantage of this trend by building a mobile application, so that they can sell products, provide useful remote services, and dominate their individual niches. 

Creating a successful app isn't easy, though. More apps fail than succeed. Here are some simple guidelines you can follow to make a wildly successful application:

Choose between native and cross-platform development

Most people have to pick between native apps that run on a single platform like Android or iOS or multi-platform apps. Native apps perform exceptionally well, but cross-platform apps give you more reach. What’s best for you will depend on your individual business and goals.

What is the goal of your app?

Are you building an application to make money, to provide services to existing customers, to boost your brand visibility or a mixture of all of that? You have to decide what your app is going to be about and how you’re planning to monetize it. The goal is to strike a balance between monetization and usefulness, and you must pay more attention to retaining users over finding new ones.

Put lots of effort into the development

All the most successful apps have brilliant user interfaces and great design. But, most importantly, they satisfy a need of a particular demographic. You need to put a lot of effort into the development of the app. Focus on simplifying it, make sure it has great graphics, make it clutter-free and easy-to-use and test it multiple times until you get it right.

Marketing is as important as development

Finally, the marketing aspect is as important as the development itself. You need to make your application easy to find on the store(s) with ASO, and you can use social media and other marketing channels to make your app more visible. 

If you’ve never built an application before and find the process daunting, you can consult with an experienced app development company for guidance. They’ll be able to take you through the process and even make you a custom-built app for an affordable price.

Simple Guide to Develop and Launch your first iOS Mobile App

Smartphone sales are seriously picking up, and over 2 billion people are expected to own smartphones by the year 2019. The number of mobile app downloads is expected to increase two times over the next four years as more businesses attempt to leverage mobile technology in an attempt to increase sales and improve brand recognition. If you’re planning on launching an iOS application, we must warn you: it can be an uphill battle.

Build Mobile Application to put your Business ahead of the competition

In recent years, mobile phones have evolved from just an overdriven toy to a hyper operative device. With technology advancing day-by-day, mobiles have grabbed the center-stage in the IT market. This means that it is becoming an essential gadget that can be used constructively to gain a competitive edge over other businesses.